Posted by Paul Foxson on 7th Aug 2014
There was Cinderella first, and then there was Carrie Bradshaw. Here we explain a few fantastic reasons why footwear always seduces our imagination, and of course it empties our wallets too.
Women have been shoe-crazy, long before all those spiked heels and exotic names became things of desire. However there’s proof now of how women are absolutely crazy
about their footwear. Most sales have gone south because of the economic recession. But the sales of footwear have been rising consistently. So it seems like women can’t just stop buying shoes, no matter what.
It’s an opportunity wholesalers cannot miss. You’ll certainly want to offer wholesale designer shoes from your store. Look at the collection of designer shoes we have. There’s everything you can offer.
Women feel happy when they buy shoes. Martin Lindstrom, who is an expert in branding and working at Fortune 100 businesses and also the writer of the book - “Buyology: Truth and Lies About Why We Buy” has this to say, “The neurotransmitter dopamine is released, providing a feel-good high, similar to taking a drug”. He goes on to add that “the dopamine increases until you swipe your debit card”.
But this is not just about the dopamine. Shoes are often collector’s items. Just look at some of the stores. They will display them on shelves and shoe trees beautifully. It’s often like a sculpture.
High heels intensify the wonderful feeling. Like the animals, we also associate power to height. And so, high heels are associated with status because the woman is looking taller. Is this psychology at work? Perhaps! But the fact remains that, almost every girl will want to have at least one high-heel shoe in her closet. Your shoes wholesale store could seriously benefit from this.
There is a historical significance too behind these shoes. In the past, only people with a lot of money could afford these high-heels. Everybody else used to wear practical footwear for their manual labor. That line of thought could be still ingrained within humans.
Consider stilettos, and you’ll see that there’s another element at work here – sex. We tend to believe that stilettos are foxy. What is the reason for this? Helen Fisher, PhD, and a professor of anthropology at the Rutgers University say that when women wear them they are assuming the primal pose for mating, which is called the “lordosis”. The back arches, and the butt lifts.
But of course, there’s more to this. Daniel Amen, MD, and writer of the book - “The Brain in Love” say that human minds associate sex with the feet. The brain area that is responsible for communicating with the genital organs sits close to the region dealing with feet. So these two regions of the brain share neural connections, and thus, shoes can appear erotic.
So you see, there are plenty of reasons why you should offer designer shoes from your shoes wholesale store. Don’t worry. You’ll find all the wholesale designer shoes you can offer at FoxLiquidation.com.