The desktop computer be it PC or
Mac is very quickly becoming a fossil for online shoppers as consumers who are
on the go 24-7 turn more and more to their mobile devices for their online
shopping needs. To put it simply if your e-commerce site is not mobile friendly
these days it could be seriously hurting your bottom line no matter what you
are selling. So it came as quite a shock to yours truly the other day when I
learned that one of the biggest platforms for online sellers out there eBay
does not automatically optimize your listings for mobile. Granted it’s a pretty
simple fix, A one button click or simply pasting a bit of code into your
listings but still, this seemed a bit crazy in the day and age of shopping via
mobile phone or tablet. Why eBay does not automatically do this for all of
their listings is a real head-scratcher, but that’s another discussion let’s
stick to the topic. I would like to humbly request all of our eBay sellers take
just 5 minutes out of your busy day to do just one thing and that is to make
sure your listings are mobile friendly. There are two ways you can do this
either way is fine, but if you have lots of active listings, you may want to
use option two.
Manually updating each item.
on edit on any of your active listings.
down to the item description, and just above the right-hand corner of the
description box, you should see a link that says Mobile-friendly checker and
click on it.
Popup window will appear and will read either Viewpoint meta tag incorrect or
missing or Viewport meta tag correctly set. If its incorrect set simply hit
that Fix it for me button and your listing is updated.
it, simply repeat the process for all of your active listings. Higher volume
sellers with lots of listings here’s option two.
update your listings.
all of your active listings(up to 500 at a time) and select edit all
bulk edit select all of your listings again and under edit fields select edit
the dropdown box select edit listings in bulk add to item description
Click on the HTML tab
paste the following line of text into the box
<meta name=”viewport” content=”width=device-width,
save and submit changes
it you’re done! And now you’re also an HTML programmer congrats! Shoppers can
now read your item’s description from their mobile devices, and you can rest
easy that you’re mobile optimized for eBay.